Back in May this year, Sony and Microsoft announced a partnership that would benefit cloud gaming and other streaming services by the two companies making use of Microsoft’s Azure data centres around the world.
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The partnership would see a collaboration to advance cloud gaming and streaming services for various applications and possibly next-gen hardware too.
It seems that even though Microsoft owns these Azure data centres, Sony is the one driving the partnership to much surprise. Speaking to Fortune, Microsoft CEO Satya Nadella revealed Sony decided to partner with Microsoft because it could “trust” the cloud business model.
Nadella states that the entire collaboration is being driven by Sony and even though the two companies have competed, the partnership has been going well.
[perfectpullquote align=”full” bordertop=”false” cite=”” link=”” color=”#D41000″ class=”” size=”19″] “basically and fundamentally the fact that we have a business model in the areas that they’re partnering with us, where we’re dependent on their success. So we will do the best job for them, whether it’s in cloud or whether it’s in A.I. or what have you, in order to make sure that Sony can succeed with their own IP creation.”[/perfectpullquote]
The partnership which was agreed upon in May revolves around a memorandum of understanding that the two companies will explore joint development of future cloud solutions in Azure to grow and enhance their gaming and streaming services.
Even though we are dealing with two of the biggest gaming makers in the world working together, the collaboration is for their own benefit too as Sony has its own subsidiaries and businesses that Microsoft could use to its advantage.
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