Amidst the recent news of Sony increasing the price of the PS5 in several regions, Microsoft has now assured consumers that there won’t be a price hike for the Xbox Series X/S. The PS5 price increase was attributed by Sony to combat high inflation rates – something that Xbox isn’t too concerned about for its own current-gen hardware.
Speaking to Video Games Chronicle recently, a Microsoft spokesperson confirmed that there won’t be a price hike for the Xbox Series X/S, at least for UK retailers. Earlier this year, the same question was asked by Bloomberg about whether or not Microsoft had any plans to increase the price of Xbox consoles, which they declined to comment.
“We are constantly evaluating our business to offer our fans great gaming options,” said the Microsoft spokesperson. “Our Xbox Series S suggested retail price remains from £249.99 and the Xbox Series X is from £449.99.”
Despite the PS5 price increasing in several regions including Europe, Australia, South Africa and parts of Asia and North America, the price largely remains the same for many parts of the US. However, analysts still predict that the price increase won’t impact sales as the demand remains high for Sony’s console.
Last month, Sony refused to comment on a potential PS5 price increase. “About a potential price increase for the PS5, at this point in time there is nothing specific I can share with you about prices,” said CFO Hiroki Totoki at the time.
It remains to be seen if Nintendo will follow with a price increase for the Nintendo Switch, though the Japanese company’s efforts are now focused on shrinking the product’s packaging in order to ship and transport more consoles as demand for the Switch also remains high.
Source: Video Games Chronicle